So here are a 10 tips to get your Instagram game right. While a lot of these tips are also applicable to other social media channels, your Instagram strategy must include these.
1. Optimize your profile
2. Consistency is Key
3. TimE is of the essence
4. Use the full feature set
- Relevant- These are the tags which need to be about the post, and popular on similar content. You can evaluate a hashtag as you begin typing it, based on usage. You can also use tools like "keyhole" for analysis of tags before using them. Do include your brand Hashtags as well, since these are important to anchor your brand and campaign content.
- Conversion- Less popular but kore specific to your business, a hashtag can sometimes lead a smaller but more precise audience to your content. Think #LatestCatbackExhausts if you are a custom body shop.
- Community- Instagram is a social media platform, so do keep hashtags working for you by using Hashtags like #FollowMe to keep the follower count rising